It’s been a little over a month since my first post on Twitter. I was skeptical that I’d ever get beyond 2 or 3 but embraced it wholeheartedly. Now with 40+ updates and 50+ followers it’s slowly becoming a habit.

Here’s some reflections on how Twitter has improved my business in the first month.

1. It’s a lot easier than blogging – filling 140 characters is a lot less intimidating than writing a full blog post. This means I’m posting more.
2. It’s encouraged me to be better at promoting what I’m doing.
3. I’m more aware of what my clients are up to (@juicyinfo, @jobsacuk, @foyvance).
4. I’ve been able to reconnect with some old friends (@_raff, @jamieneely).
5. It’s becoming easier to follow the latest web development news and links.
6. I’ve made a lot of new contacts
7. It’s the ultimate in ‘opt-in’ marketing. Only those interested in hearing about Johnston North need follow me.

Digging deeper, Richard Griffiths from Eclipse has an interesting piece “Twitter – Distraction or Delight?” which is worth a read. Also check out some further thoughts on Twitter from Liz Lawley and Tavia Grant – or enjoy Jon Stewart’s take.

Twitter can certainly be a distraction to work but I’ve been impressed with it so far as a business tool. It’s had a positive effect on both my networking and marketing.

I would encourage anyone to give it a go. It’s been both useful and fun.

Oh and thanks to everyone who is following me!

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